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DL837 Global Media Industries Part 1 Assignment : Analyzing Media Ownership Concentration and the Political Economy of Disney

University Institute of Art Design and Technology
Subject Global Media Industries Repeat Project

TITLE OF PROJECT: Global Media Industries Repeat Project

PROJECT BRIEF/ ESSAY TITLE AND DETAILS:

This project examines students on core concepts studiedd on the Global Media Industries
module.

Students must write 2 essays from the following headings:

1. Analyse the social, cultural and political impacts of the increased concentration of
ownership and the gradual conglomeration of media in a globalised society.

2. What is the Political Economy approach to the study of the media? Utilising this
theoretical perspective, analyse the political economy of the Disney company.

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Guidelines

  • Each essay must be 1500 words in length.
  • Essays should be presented according to the MHRA style guide.
  • Essays should be fully typed and spellchecked
  • All essays should contain citations and references and a full bibliography.
  • These citations and references should refer to academic/peer reviewed source
    material.
  • You must engage with core readings or core texts.
  • Bibliographic resources are available in the library and in your online library.
  • Course outline and bibliography are available on the class blackboard page.
  • Please refer to Blackboard for your course outline and bibliography.
  • Library Catalogue:
    http://eds.a.ebscohost.com/eds/search/basic?vid=0&sid=1a9d6b61-e883-46deae1b-64e2c90ae2cf%40sdc-v-sessmgr02
  • Web resources can be used but only in order to acquire factual data about a subject
    or to further illustrate a topic. You must use reputable sources.
  • You must display evidence of reading and research in your essay.
  • Remember that you are offering an informed critical analysis of your topic. Reading
    and research will allow you to sound more objective.
  • Essays that do not adhere to style guidelines could have up to 20% of marks
    deducted.

Tips:

  • Remember to: demonstrate an understanding of the historical development and
    institutional constraints of media.
  • Use your bibliography and the resources available on blackboard.
  • Assess and apply a range of different theoretical approaches to contemporary media
  • Apply key concepts relevant to the study of media and new media.
  • Engage critically with key sources and readings from the module

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