Apply Effective Techniques In The Management Of The Event Experience: Business And Event Management Assignment, ITC, Ireland
| University | Institute of Technology Carlow (ITC) |
Assessment Overview
The final assessment is worth 50% of the Corporate & Entertainment Events module. The aim of this assessment is to allow students to demonstrate their knowledge, skills and competencies in relation to the module learning outcomes specified below.
Corporate and Entertainment Events Learning Outcomes:
1. Apply effective techniques in the management of the event experience.
2. Discuss the nature and importance of festivals and concerts.
3. Assess the significance of sporting events to national and international economies.
4. Examine the nature and role of incentive travel and team building.
5. Analyse the importance of meetings and conferences including how the sector is structured.
6. Review the contribution of exhibitions in both leisure and business environments.
7. Analyse the nature and importance of corporate hospitality in the context of event management.
2020 has had a significant impact on the global events industry, for the first time in memory events of all descriptions have been canceled or moved online it’s time to start looking towards a brighter future and a hopeful return to some sort of live events in 2021 (Grooveyard, 2021).
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